To commemorate our 50th anniversary, Crown teams from nearly 60 countries are taking part in a global CSR campaign called “Crown’s Golden Relay” throughout 2015.
Each country is organizing its own CSR event to raise money, involving as many employees as possible. To reflect on a little history, every country is holding their event in the order that Crown opened. Once their activities are complete, they’ll “pass the baton” to the next country.
This initiative will support a common cause, local charities that fund children's education or health issues. The aim is to raise US$ 50,000 collectively as a company. At the end of 2015, The Crown Foundation will match a percentage of the total global donations to fund a specific project for underserved kids.
Here’s some of the events that have taken place so far … |
Our running total so far is US$ 55, 545 and the amount is growing every month. We’re very proud and honored to be able to make such a contribution to so many fantastic causes.
Crown's Golden Relay Target